Hello, everyone! Welcome to CNET's live blog of Ford's CES 2013 press conference.
by Kent German
Welcome, everyone, to CNET's live coverage of Ford's CES 2013 press event.
by David Hamilton
Comments are open, though moderated. We'll most likely shut them down during the presentation itself.
by David Hamilton
It's been a long day of press conferences here in Las Vegas, even though the CES show floor officially opens tomorrow. I'll be hosting here with David Hamilton until our bloggers, Andrew Nusca and Antuan Goodwin, get in the room and set up.
by Kent German
So far we haven't seen a lot of car technology news at CES. That could be because the Detroit Motor Show begins next week.
by Kent German
And we're in! There's a big ol' three-section stage and a shiny new blue 2013 Ford Fusion here to greet us. We're right up front and dead-center -- the catbird seat(s), so to speak.
by Andrew Nusca
Basically, Ford announced it would integrate the Glympse app, which lets users share their location and destinations with one another, into its in-car Internet platform.
by David Hamilton
We're front and center for the Ford press conference. Metric's playing over the loudspeaker; I'm digging your musical taste so far, Ford.
by Antuan Goodwin
If you're on Twitter, be sure to follow @antgoo and @editorialiste who will be in the room.
by Kent German
And hello to Antuan, one of our live bloggers and part of our Car Tech Reviews team. CNET's James Martin is bringing us the photos.
by Kent German
Peter: Yep, our colleagues from CNET UK have joined us in Las Vegas to help us cover CES.
by Kent German
So far, Ford's been announcing new Sync App partners left and right, so we expect that to play heavily into today's presentation.
by Antuan Goodwin
We've got the Black Keys on the tunes now. Bass is thumping. Seats are almost full!
by Andrew Nusca
Just got the "Please take your seats, the show's about to begin" announcement. Room's only about half full.
by Antuan Goodwin
utahcon: Auto makers and car technology continue to be a big part of CES.
by Kent German
I think Antuan is hating on my seat-filling estimation capabilities.
by Andrew Nusca
Note that once the event begins, we will be limiting comments for the duration.
by Kent German
This is a pretty large ballroom here at the Mandalay Bay, so we're wondering what Ford has up its sleeve.
by Andrew Nusca
I'm hoping that this conference is longer than the 10 minute Lexus presser from this morning. (rolls eyes)
by Antuan Goodwin
Music just got loud and the lights got lower. This is either turning into a nightclub or a presser.
by Andrew Nusca
Ford CTO Paul Mascarenas takes the stage.
by Andrew Nusca
"This is Ford's 7th year here at CES."
by Andrew Nusca
Technology enables "a fully personalized driving experience."
by Andrew Nusca
quick Ford-at-CES victory lap: Sync, then myFordTouch, then the all-electric Focus.
by Andrew Nusca
Ford was the first car company to take #CES seriously with the debut of Sync AppLink and the Focus Electric a few years ago.
by Antuan Goodwin
2013 is the 150th anniversary of Henry Ford's birth
by Andrew Nusca
Now showing vintage Ford ad: "Opening the highways to all mankind."
by Andrew Nusca
"We always need to focus on continuous improvement" to "make life better" and make "a better world."
by Andrew Nusca
It wouldn't be a Ford presser without a bit of harkening back to Henry Ford.
by Antuan Goodwin
The big theme here: Ford's pursuit of innovation is a century-old strategy.
by Andrew Nusca
"We're inviting software developers from all over the world" to develop "thoughtful, meaningful experiences" to open the highways to all mankind.
by Andrew Nusca
Hau Thai-Tang, VP of engineering, takes the stage.
by Andrew Nusca
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