Ford's 2015 CES keynote | CNET

Ford's 2015 CES keynote

Ford's new CEO Mark Fields will take to the stage and tell us what's next for the Blue Oval.

  • Tim Stevens 1/6/2015 4:48:02 PM
    Remember this isn't just a Ford press conference, it's the kickoff of CES 2015, so of course the CEA is going to toot its own horn for a little while.
  • Tim Stevens 1/6/2015 4:48:06 PM
    And, you know, try to sell a book or three.
  • Tim Stevens 1/6/2015 4:49:08 PM
    We're hearing about more advanced predictions based on the Internet of Things, knowing if it's dark and cold and you're being lazy, so recommending more depressing movies, for example.
  • Tim Stevens 1/6/2015 4:49:14 PM
    Which is, in and of itself, somewhat depressing.
  • James Martin 1/6/2015 4:49:40 PM
  • Tim Stevens 1/6/2015 4:50:00 PM
    Okay, book pitch is over, polite applause.
  • James Martin 1/6/2015 4:50:32 PM
  • Tim Stevens 1/6/2015 4:50:38 PM
    "As excited as I am about the future, we do have to be careful. It is not pre-ordained. States, and even countries, all want to be centers of innovation. Yet they all allow old laws to hurt new innovation."
  • Tim Stevens 1/6/2015 4:50:53 PM
    "These laws restrict investment, they impose beurocracy, or they restrict a flexible work environment."
  • James Martin 1/6/2015 4:51:01 PM
  • Tim Stevens 1/6/2015 4:51:05 PM
    The CEA is going to be ranking our 50 states based on how "innovation friendly" they are.
  • Tim Stevens 1/6/2015 4:51:21 PM
    Gary's saying we need different innovation laws, to stop patent trolls, and "ask lawyers to consider other lines of work."
  • Tim Stevens 1/6/2015 4:51:30 PM
    A fair bit of applause for that.
  • Tim Stevens 1/6/2015 4:51:48 PM
    He also says that we need "real competition in fast broadband," that "we need both an open internet, and a huge investment in infrastructure."
  • Tim Stevens 1/6/2015 4:52:06 PM
    "Innovate or die -- it really is that simple. There will always be the naysayers, because innovation by its very nature disrupts the status quo."
  • Tim Stevens 1/6/2015 4:52:26 PM
    "Innovation is about making the human condition better... Those of us living in the developed world, we take for granted the fact that we have all these things."
  • Tim Stevens 1/6/2015 4:52:36 PM
    "Technology is rapidly going to solve these problems for the whole world."
  • James Martin 1/6/2015 4:53:00 PM
  • Tim Stevens 1/6/2015 4:53:05 PM
    "As much as we're focused on the future I want to dwell one moment on the past. We're talking about Jack Wayman, who sadly passed away this summer at 92.
  • James Martin 1/6/2015 4:53:20 PM
  • Tim Stevens 1/6/2015 4:53:25 PM
    "Jack taught me that as great as all of our technology is, there is nothing like the five-sense, look them in the eye, touch and feel experience of the trade show."
  • James Martin 1/6/2015 4:53:38 PM
  • Tim Stevens 1/6/2015 4:53:42 PM
    We're seeing a short video now of Jack Wayman, with some "sage advice" from Jack.
  • Tim Stevens 1/6/2015 4:54:19 PM
    I was lucky enough to meet Jack on a few occasions and speak with him over the years. He always had a great perspective on the industry -- and no shortage of quips to tell about the golden age of the industry.
  • Tim Stevens 1/6/2015 4:54:33 PM
    Okay, back from your coffee break? We're getting ready for the Ford bit.
  • James Martin 1/6/2015 4:54:50 PM
  • Tim Stevens 1/6/2015 4:55:02 PM
    Gary is saying that Mark Fields, Ford's new CEO, was here to announce the first version of SYNC with Bill Gates.
  • Tim Stevens 1/6/2015 4:55:09 PM
    "Mark was involved with the development of SYNC from the beginning."
  • James Martin 1/6/2015 4:55:17 PM
  • Tim Stevens 1/6/2015 4:55:24 PM
    "Mark put SYNC on the fast-track, and has defined the introduction of SYNC as a defining moment for Ford."
  • Tim Stevens 1/6/2015 4:55:58 PM
    There are more than 10 million SYNC vehicles on the road today, and of course SYNC 3 was just announced a few weeks back.
  • Tim Stevens 1/6/2015 4:56:20 PM
    Shapiro is talking up the F-150, the Escape, the Focus... and now Mark Fields himself.
  • Tim Stevens 1/6/2015 4:56:32 PM
    "Today, we have the pleasure of hearing more about how Mark and the team are driving innovation throughout Ford."
  • Tim Stevens 1/6/2015 4:56:38 PM
    And Mark Fields takes the stage!
  • Tim Stevens 1/6/2015 4:56:40 PM
  • Antuan Goodwin 1/6/2015 4:56:55 PM
    Ford Motor Company President and CEO Mark Fields takes the stage for the 2015 CES keynote.
  • Tim Stevens 1/6/2015 4:56:56 PM
    "It is really great to be back here in Las Vegas, and right here at CES."
  • Tim Stevens 1/6/2015 4:57:05 PM
    "I was right here on stage eight years ago when we were introducing Ford SYNC."
  • James Martin 1/6/2015 4:57:06 PM
  • Tim Stevens 1/6/2015 4:57:26 PM
    "As I look back a lot of things have changed at CES in eight years, but one thing has stayed the same. So I want to ask a question: who finds it easy to get around Las Vegas around CES?"
  • Tim Stevens 1/6/2015 4:57:31 PM
    It's a mess, Mark. A real mess.
  • James Martin 1/6/2015 4:57:35 PM
  • Tim Stevens 1/6/2015 4:57:55 PM
    "The Las Vegas area has just more than 1,000,000 people." The population density puts Vegas #120 on the list of most dense cities in the world.
  • James Martin 1/6/2015 4:58:03 PM
  • Tim Stevens 1/6/2015 4:58:13 PM
    Another 150,000 people flux in for the week. "Imagine what people in Mumbai, India face every day. More than 18,000,000 people live in Mumbai."
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