That's a large number in a world of large numbers.
A lot of the presentations today are covering information that's been released previously.
Ballmer making the link to Windows Phone. The company wants to help Windows Phone, which significantly lags rivals, with Windows 8.
Says he expects 400 million new PCs sold, most of which will run Windows 8.
670M potential Windows 8 upgrades, at $40 each. Upgrades could be a LOT of money for MS.
Developers are furiously working to "stock the shelves" with apps in the Windows Store, he says.
Developers like the developer-friendly terms of the Windows Store, he says. That's a big deal.
Ballmer is talking up the opportunity for developers. MIcrosoft will host a few thousand developers next week at its BUILD conference in Redmond.
It captures what our team tried to do with Windows 8, he says.
"Windows Re-Imagined" will be a tagline heard a lot today and during its campaign, he says.
Ballmer again says they are the best PCs ever. They're repeating that line A LOT today.
The company needs to convince developers of mobile apps to create new ones for its platform. That's a huge challenge as well as Microsoft pushes into the tablet world.
Ballmer: I encourage you to go out to a store and look it up online.
Ballmer wraps things up, and thanks everyone for showing up.
Okay, folks from the front row got up to take the hardware from the stage and put everything away. I thought they were dancers.
Bummer...no big celebrity guest. I guess that means Microsoft's pretty confident in its product.
And that's it. The show is over. No Jay Leno. No Santana. A lot of Microsoft execs and talk about the products. Not much flash though.
well, that was anti-climactic
As a reminder, Windows 8 PCs (and the OS) go on sale tomorrow.
Sinofsky gets out to the audience -- but mostly the front area -- to talk with folks who are likely partners.
OK, folks, that's a wrap.
Thanks everyone for tuning in!
There's a second conference in an hour that will focus on the Surface. We won't be live blogging it, but check with CNET to get the full coverage.