Netflix CEO Reed Hastings' CES 2016 keynote | CNET

Netflix CEO Reed Hastings' CES 2016 keynote

The streaming video service's chief talks about what Netflix has in store for the coming year.

  • John Falcone 1/6/2016 4:26:22 PM
    Watch the live video stream of this event at
  • Richard Nieva 1/6/2016 4:19:08 PM
    Before Netflix CEO Reed Hastings goes on stage, we'll have some opening remarks by Gary Shapiro, head of the CTA, which puts on CES.
  • Richard Nieva 1/6/2016 4:22:01 PM
    I'm here with CNET senior editor Rich Trenholm and photographer James Martin. I'm Rich Nieva.
  • Richard Nieva 1/6/2016 4:22:42 PM
    We're listening to some inspirational-sounding pop rock.
  • Richard Nieva 1/6/2016 4:23:31 PM
    Lots of people here for so early in the morning. The room looks pretty full and people are still filing in.
  • Richard Trenholm 1/6/2016 4:24:45 PM
    Welcome to the palatial ballroom of the Venetian hotel in Las Vegas, where the sun is finally out after days of rain
  • Richard Trenholm 1/6/2016 4:27:40 PM
    Selfie sticks are banned in the ballroom to avoid blocking people's view.
  • Richard Nieva 1/6/2016 4:31:34 PM
    Lights are dimming. Looks like we'll be starting soon.
  • Richard Trenholm 1/6/2016 4:31:47 PM
    Remember you can follow all of CNET's news, videos and hands-on with the coolest new products by checking out the hashtag #CNETatCES on your social network of choice.
  • Richard Nieva 1/6/2016 4:32:17 PM
    Oh right now we're getting an acoustic guitar performance from a singer-songwriter. She won a contest.
  • Richard Nieva 1/6/2016 4:36:19 PM
    For those just joining us, Reed Hastings will start his keynote after opening remarks from CTA head Gary Shapiro.
  • Richard Nieva 1/6/2016 4:38:25 PM
    We're watching a video about technology through the years. It's set to very aggressive dubstep.
  • James Martin 1/6/2016 4:38:26 PM
  • Richard Nieva 1/6/2016 4:39:06 PM
    Gary Shapiro is on stage.
  • Richard Trenholm 1/6/2016 4:39:38 PM
    CTA president Gary Shapiro greeted like a rock star by the crowd.
  • Richard Nieva 1/6/2016 4:39:48 PM
    "Welcome to CES. The world's gathering of all who thrive on consumer electronics."
  • James Martin 1/6/2016 4:39:54 PM
  • James Martin 1/6/2016 4:40:34 PM
  • Richard Nieva 1/6/2016 4:41:37 PM
    "CTA represents innovation," he says. "Our industry is literally changing the world."
  • Richard Nieva 1/6/2016 4:43:04 PM
    He estimates more than 400,000 drones were sold in the US during the holiday season.
  • Richard Nieva 1/6/2016 4:45:11 PM
    He's talking about the benefits of 3D printing, telling the story of a bombing victim who has received a 3D printed arm.
  • Richard Nieva 1/6/2016 4:46:43 PM
    So far, he's touted self-driving cars and the sharing economy.
  • Richard Nieva 1/6/2016 4:47:02 PM
    He says Uber and Lyft are operating in Las Vegas for the first time during this show.
  • Richard Nieva 1/6/2016 4:47:47 PM
    "Now anyone can be an entrepreneur" by offering up an unused resource like a room or car.
  • Richard Nieva 1/6/2016 4:49:57 PM
    Now he's commenting on regulation. "Our job at CTA is to defend disruptive industries against burdensome rules."
  • Richard Nieva 1/6/2016 4:50:50 PM
    One in 10 Americans are already wearing fitness trackers, he says.
  • Richard Nieva 1/6/2016 4:51:37 PM
    That kind of seems like a lot to me. How many of you out there are wearing fitness trackers?
  • Richard Nieva 1/6/2016 4:54:16 PM
    Again, for those just joining us, Reed Hastings will start his keynote in a few minutes after CTA President Gary Shapiro is done.
  • Richard Nieva 1/6/2016 4:55:55 PM
    Now he's done. We're watching a video now to show us how magical technology is.
  • Richard Nieva 1/6/2016 4:56:06 PM
    Hastings should be starting shortly.
  • Richard Nieva 1/6/2016 4:56:31 PM
    Shapriro is still onstage dancing a bit to the music.
  • Richard Trenholm 1/6/2016 4:59:17 PM
    Reed Hastings co-founded Netflix as a movie rental service in 1997. The company has weathered the shift from physical media to digital streaming and is now a global force, with 69 million members around the world.
  • Richard Nieva 1/6/2016 4:59:31 PM
    Sorry folks, we're having some technical difficulties, but show be OK now.
  • Richard Trenholm 1/6/2016 4:59:52 PM
    As well as running Netflix, Hastings serves on the board of Facebook, and has previously been a board member at Microsoft.
  • Richard Nieva 1/6/2016 5:01:02 PM
    Netflix is now showing a video of some pivotal TV moments and shows -- "Gilligan's Island," "Friends," "Modern Family."
  • Richard Nieva 1/6/2016 5:01:44 PM
    Netflix, btw, is streaming this keynote. Very appropriate.
  • Richard Nieva 1/6/2016 5:02:38 PM
    Hastings is on stage now. "Entertainment and technology are continuing to transform each other, as they've done for a hundred years," he says.
  • Richard Nieva 1/6/2016 5:03:08 PM
    He's going through a history of how people watch TV -- VCRs, then DVDs, then the Internet.
  • Richard Nieva 1/6/2016 5:03:34 PM
    "We can finally give people what they want," in letting people watch things when they want.
  • Richard Nieva 1/6/2016 5:04:06 PM
    "You don't have to sit through commercials and be at the mercy of an 8pm tune in."
  • Richard Trenholm 1/6/2016 5:04:09 PM
    Hastings points to the VCR as the first step toward on-demand television, drawing a line through the history of television toward today's world of choosing what to watch whenever and wherever you want.
  • Richard Nieva 1/6/2016 5:04:52 PM
    "We're just beginning to break down the barriers so storytellers can reach an audience anywhere in the world."
  • Richard Nieva 1/6/2016 5:05:43 PM
    Eight years ago, Netflix came to CES to announce it was first integrating its service into devices, he says.
  • Richard Nieva 1/6/2016 5:06:22 PM
    In the fourth quarter, 12 billion hours of content were streamed.
  • Richard Trenholm 1/6/2016 5:06:34 PM
    Hastings mentions the shows Netflix is producing in different countries. Netflix is looking to a global market with its first non-US projects: We've already seen Spanish-language shows from the streaming service, and they will soon be joined by new shows produced in Italy, France and the UK.
  • Richard Nieva 1/6/2016 5:07:03 PM
    "The Internet allows us to constantly experiment and improve. To always get better," he says.
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