With the tagline "mobilizing possibility." The company's component biz is all about taking ideas and making them real, he says.
So we've got three areas of focus for the talk. Advances in processing, new memory solutions are speeding up response times, and display technology with new form factors. Also: "new ideas and new focus on mobilizing possibility for all the world's people."
So in short: big promises here on the future.
Woo says there are more than 6 billion mobile devices in use, and more than half a billion smartphones sold.
As people become more attached to these devices, they want more things Woo says. Things like weight, size, speed and form factor. Manufacturers now know they need to do all these things.
Mobile's at the heart of all this, Woo says. Today's devices are all about ease of use and experience, with images of the latest Galaxy Note and Galaxy S3 up.
Bit of an odd moment here, with one attendee yelling out "yeah, components!" following a remark by Woo about components being at the heart of it. Many laughs.
Now we've got some dancers coming out on stage to dance for us. Why this is happening I have no idea.
This keynote just got weird.
With that said, the dancing is quite good. I'm not sure this is making me think of components. And now they're leaving the stage to applause.
Woo back up now bringing us back to components. "Components are building blocks," he says. "We at Samsung component solutions are creating new game-changing components across all aspects of devices."
Woo moves on to processors. Last years they had the Exynos processor, which was the first quad-core chip.
So I guess we are not going to see any new phones? I guess we will have to wait and see.
(for the company that is.) This brought PC-like performance, Woo says, letting people do several tasks at once without losing speed.
In less than a year, the Exynos have been sold in 53M devices. Last year the company did its Exynos5 dual processor, which is what's inside the Nexus 10 and Chromebook devices.
This processor needed to support WXGA, Woo says, which was the only one to support that level of display. This made e-books and HD video run better, he adds. But the company needs to increase power while reducing power consumption, which leads us to something new.
New: Exynos5 Octa processor.
This is a whole new processor, Woo says. Has 2 sets of four cores each. This can run intense apps, but can conserve energy on "basic" tasks.
Now we're getting a demo of what this can do. Woo points to a reference design tablet with the new chip built-in.
On screen is a Web search for a place to eat dinner. The tablet is pulling up things like Urbanspoon, Google Maps, the browser all without disruption, Woo promises.
Woo promising no dropped frames or stutters in HD movie playback. This chip is designed for high-end smartphones and tablets. This can handle all that searching and HD movie playback, for instance.
The short version of this: it's all about multitasking on these devices without destroying your battery.
Now we're getting a demo of the 3D from Glenn Roland, the VP and head of mobile platform for Electronic Arts.
Roland says this chip is about more than the speed of the processor, it's about the multitasking and 3D capabilities. EA's firing up a demo which just crashed.
EA's Need for Speed Most Wanted. This game is processor heavy, Roland notes. Loading up on reference design hardware.
And yep, it's taking a while to load up the level. Man these live demos can be brutal.
And it finally started. Very gorgeous looking game here, lots of reflections, pretty smooth framerate. Roland notes that the collaboration between the two companies ended up with better collision effects, framerate, and particle effects.