Apple October iPad Pro event live blog | CNET
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Apple October iPad Pro event live blog

Apple is expected to unveil new iPad Pros and new Macs at its Oct. 30 event in Brooklyn, starting at 10 a.m. ET/7 a.m. PT.

  • Sarah Tew 10/30/2018 3:18:42 PM
  • Sarah Tew 10/30/2018 3:18:47 PM
  • Shara Tibken 10/30/2018 3:18:48 PM
    "We've always believed deeply in the power of creativity to change things, to push the human race forward. It's such a great honor for us to be a part of what people create every day all around the world. What better way to celebrate that creativity than with an amazing musical performance."
  • Sarah Tew 10/30/2018 3:18:53 PM
  • dan.ackerman 10/30/2018 3:18:59 PM
    MacBook Air will be a strong contender. My only issues are dual-core CPU and $1,199 starting price. Really feels like it should be
    a $1,099 laptop.
  • Shara Tibken 10/30/2018 3:19:19 PM
    "The Apple Music team is proud to have worked with her from the earliest day of her career. Gone on to sell over 50M albums around the world."
  • Shara Tibken 10/30/2018 3:19:36 PM
    Lana Del Rey is now here for a performance
  • dan.ackerman 10/30/2018 3:19:46 PM
    Uh oh - music act coming up! I bet it's not Steely Dan, which I saw last night at the Beacon.
  • dan.ackerman 10/30/2018 3:20:22 PM
    (Bonus -- Michael McDonald showed up as a special guest at the Steely Dan show. My mind was blown.)
  • dan.ackerman 10/30/2018 3:21:04 PM
    I'll be honest, I've heard of Lana Del Rey, but I couldn't like, name a song or anything. Because I'm old.
  • Sarah Tew 10/30/2018 3:21:26 PM


  • Shara Tibken 10/30/2018 3:21:32 PM
    Yes, Dan, we know you went to Steely Dan last night after all. hahaha
  • Sarah Tew 10/30/2018 3:21:33 PM
  • Sarah Tew 10/30/2018 3:21:39 PM
  • dan.ackerman 10/30/2018 3:21:49 PM
    Wow, this is a mellow tune for such an amped-up audience. Does it pick up the pace? Good performance, though -- I'm impressed.
  • Scott Stein 10/30/2018 3:21:58 PM
    While Lana Del Rey sings, some thoughts
  • Shara Tibken 10/30/2018 3:22:17 PM
    Lana Del Ray jokes that "they told us not to swear so for that reason I can't tell you the name of the upcoming album." But the song she's singing from it is "How to Disappear"
  • Sarah Tew 10/30/2018 3:22:34 PM
  • Scott Stein 10/30/2018 3:22:49 PM
    So: Apple hasn't resolved the iPad/Mac divide. Not at all.
  • Scott Stein 10/30/2018 3:23:37 PM
    MacBook Air Retina is nice BUT feels years overdue. And really, Retina Air was already kinda here in several other MacBooks. This is an iteration on 13-inch Pro and 12-inch MacBook.
  • Scott Stein 10/30/2018 3:23:53 PM
    Mac Mini: cult favorite. But also more expensive now. Semi pro?
  • Scott Stein 10/30/2018 3:24:16 PM
    iPad Pro: even more refined. No more a laptop than it was before.
  • Scott Stein 10/30/2018 3:24:26 PM
    No AirPods, of course
  • Scott Stein 10/30/2018 3:24:52 PM
    Hard not to call these iterative upgrades to the lineup
  • Shara Tibken 10/30/2018 3:24:57 PM
    Lana Del Rey jokes that she can't say the name of the second track because she can't swear. She's calling it "Venice." It came out a couple of weeks ago
  • Scott Stein 10/30/2018 3:26:14 PM
    Also: no new Apple apps. No new Final Cut Pro, or Logic X. WHY...
  • Sarah Tew 10/30/2018 3:26:15 PM
  • Sarah Tew 10/30/2018 3:26:22 PM
  • Sarah Tew 10/30/2018 3:26:28 PM
  • dan.ackerman 10/30/2018 3:26:30 PM
    I'd probably trade in my 12-inch MacBook for the new 13-inch Air -- really has everything people have been asking for. But, we'll miss the HDMI and SD Card ports. And MagSafe.
  • Sarah Tew 10/30/2018 3:26:33 PM
  • Sarah Tew 10/30/2018 3:26:39 PM
  • dan.ackerman 10/30/2018 3:27:01 PM
    Mac Mini might as well have been rebranded Mac Mini Pro -- it'll be the machine powering thousands of podcast studios around the world.
  • Scott Stein 10/30/2018 3:27:06 PM
    Also, iPad and iOS really need a step-up browser. One that feels more Chromebook-like. Not happening today.
  • dan.ackerman 10/30/2018 3:27:44 PM
    No hint of the long-awaited Mac Pro desktop redesign. Not expected until next year, but a teaser would be nice.
  • Sarah Tew 10/30/2018 3:28:02 PM
  • Scott Stein 10/30/2018 3:28:04 PM
    These upgrades all feel practical to particular people. But also, these are all on the getting-kinda-expensive side of things.
  • Sarah Tew 10/30/2018 3:28:07 PM
  • dan.ackerman 10/30/2018 3:28:10 PM
    This seems like about the end of it. Follow me on Twitter @danackerman for notes from the demo room!
  • Shara Tibken 10/30/2018 3:28:46 PM
    Tim Cook is back. But Lana Del Rey is getting a standing ovation first.
  • Scott Stein 10/30/2018 3:28:58 PM
    ok, we're done. stay tuned for hands-on and more thoughts at CNET. Thanks for following along.
  • Shara Tibken 10/30/2018 3:29:00 PM
    Tim Cook now thanking everyone
  • Shara Tibken 10/30/2018 3:29:19 PM
    we're heading to a demo area that's located "down the road"
  • Shara Tibken 10/30/2018 3:29:26 PM
    Thanks for tuning in!
  • Sarah Tew 10/30/2018 3:29:27 PM
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